The new standard in image optimization for e-commerce

We specialize in image optimization for e-commerce product images. A future-proofed, cost-effective, and intelligent image optimization that comes with easy and fast integration. Developed by Swedish researchers.

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Trusted by leading retailers online

Billions of images served. E-commerces of all sizes use ShimmerCat's image optimization tailored specifically for e-commerce images




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Why retailers choose ShimmerCat


Individual image handling

In e-commerce, product images in a website can vary and each image can have its own characteristics. You should therefore optimize each image individually instead of using collective encoding.

Quality-first approach

In e-commerce, the quality of product images makes a person decide whether or not to buy from the shop. You should therefore use a quality-first approach with metrics adjusted to product image characteristics.

Optimize compression

In e-commerce, product images constitute the majority of website resources. Performance is therefore largely dependent on trying to optimize compression since smaller images lead to less bytes to download.



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Hear it directly from our customers


Melker Lindström
CEO, Nudie Jeans
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“We use ShimmerCat to always serve the best possible file format for each customer. At the same time we also future-proof our setup, for example by using AVIF rather than WEBP and also for even newer formats like JPEG-XL when they arrive”

Nudie Jeans uses ShimmerCat for their static domain cdn.nudiejeans.com, used for example in website www.nudiejeans.com.
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Want more opinions on our product? Read all testimonials »

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“Our brain can interpret images much quicker than text which is why e-commerce images can communicate a product, service or brand instantly — this is why your website needs good images that are optimized in an intelligent way.”
Henrik Frienholt
Founder ShimmerCat

Want help to optimize your product images with ShimmerCat?

Please fill in the form and we will provide you a free image report. We know the tech team already has a lot of other things to focus on

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